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Luxury Faux Furs Hit the Runway During 2019 Fashion Week in NYC

February 12, 2019 by Leave a Comment


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In 2015, fashion designer Anna Tagliabue integrated her passion for fashion and protecting animals by launching a company called Pelush that designs luxury faux fur coats and accessories. During 2019 Fashion Week, Ms. Tagliabue debuted her newest designs during a cruelty-free fashion show in Manhattan:

“We don’t have to harm animals to wear fur because new technology enables us to reproduce it perfectly, often with recycled materials,” said Tagliabue.”Our fabrics are virtually indistinguishable from chinchilla, mink, fox and even Broadtail Astrakhan, which is the most difficult fur to reproduce.”

Pelush Faux-Fur Runway Show During 2019 Fashion Week in NYC

As wearing fur becomes less socially acceptable, many of the world’s top luxury fashion houses, including Gucci, Chanel and Burberry, have committed to eliminating it from their collections. Several companies, however, have dug in their heels. Canada Goose, which defends its use of fur by claiming that it’s “ethically sourced,” has been a target of animal rights activists in recent years because it has normalized the use of fur trim hoods, which are pervasive in big cities during the winter months.

Animal rights activists in New York City protest at the Canada Goose store in Soho

In 2018, two California cities, Berkeley and San Francisco, banned the sale of fur. In January, 2019, Los Angeles followed suit. Animal rights activists in California are now working to achieve a statewide ban. In 2019, London Fashion Week became the first to go fur-free. 


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Onlookers React to Animal Rights March in NYC

September 14, 2018 by Leave a Comment


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During the 2018 Animal Rights March in NYC, pedestrians along the parade route spoke candidly about their impressions of the event:


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Fur Aficionado Takes to the Streets – and to Her Closet – to Make Amends 

June 13, 2018 by Leave a Comment


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Wearing fur made Susan Adriensen feel glamorous, but a 2005 trip to Holland, where she received unwanted stares for wearing fur, changed that. When she returned home, Adriensen tucked her two furs in her closet and forgot about them — until she saw a video about fur industry on social media. “I knew my coats were made out of animals, but I never thought about how the fur got from the animal onto my coat,” said Adriensen. “When I finally learned about the violence, I felt I decided to say ‘furwell’ to my coats and to make amends.”

Over the course of several months in 2017 and 2018, Adriensen, who became an animal rights activist, decided to put her fur coats to good use. In Hoboken, a suburb of NYC, Adriensen and her fellow activists with the group E.A.R.T.H. (Environmentalist Animal Rights Team of Hoboken), laid the fur coats on top of makeshift tombstones and used peoples’ interest in the provocative display to educate them about the horrors of the fur industry.”

Susan Adriensen prepares to deliver her fur coats to a wild animal rescue facility in New Jersey.

“We saw very few full length fur coats, but we encountered hundreds of people wearing fur trim,” said Michal Klein, an activist with E.A.R.T.H. “While we can’t change the hearts and minds of everyone who saw us, we do feel like our advocacy compelled some people to remove the trim and to consider animals when buying clothes in the future.”

When winter ended, Adriensen, Klein and other E.A.R.T.H. activists, delivered the fur coats to a wildlife rehabilitation facility for orphaned animals. Within minutes of their arrival, baby squirrels and opossums were nuzzling in the fur.

Orphaned wild animals find comfort in fur coats donated to rescue centers and sanctuaries

“I wish their mothers were alive so that these babies didn’t need to seek comfort in discarded fur, but I’m happy that my furs have been repurposed to give them some comfort,” said Adriensen.


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Luxury Faux Furs Take Center Stage at Fashion Week in NYC

September 15, 2017 by Leave a Comment


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In the mid-1990s, fashion designer Anna Tagliabue wanted to launch a line of luxury faux fur clothing. The technology, however, wasn’t available. Twenty years later, Ms. Tagliabue staged her a runway show during NYC’s prestigious Fashion Week.  Dozens of NYC fashionistas filled the seats, and, by all accounts, they loved what they saw:

While Ms. Tagliabue loves design, it was her love of animals – and her desire to protect them – that motivated her to start her company, Pelush. “Education and awareness about the plight of animals must come from fashion — not just food,” said Ms. Tagliabue. “With all of the beautiful, cruelty-free alternatives, people have no excuse to continue wearing fur and other animal skins.”

Pelush Runway Show in NYC during Fashion Week

When asked how activists who confront people on the street will know that someone is wearing a faux-fur Pelush garment, Ms. Tagliabue said she plans to sew on a patch that will be easily recognizable – similar to Canada Goose.

Fashion design Anna Tagliabue with models from her runway show during NYC Fashion Week

Pelush fans photograph the models after the show

Ms. Tagliabue says that her one-of-a-kind, cruelty-free designs serve as a “wonderful alternative to real fur for compassionate women in search of glamour, comfort and the warmth of a plush coat.”

NYC animal rights activists make the V for vegan symbol on the red carpet after walking the Pelush runway wearing t-shirts with messages about kindness to animals


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Over 2,500 Activists Stage Historic March for Animal Liberation in NYC

September 6, 2017 by Leave a Comment


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On September 2nd, animal rights activists took to the streets of Manhattan to participate in an historic march for animal rights.  According to the grass roots organizers, the purpose of the march was “to raise awareness about the billions of animals who we needlessly exploit and kill each year” for food, clothing, entertainment and experimentation and “to oppose the mass animal oppression occurring every day around the world.”

Activists from all over the country traveled to NYC to participate in the march. Bob Ingersoll, a veteran animal rights activist who was the subject of the award-winning documentary film Project Nim, told TheirTurn, “This March will be one of the historically critical events in the effort to secure justice for all sentient beings, to end the use of animals as commodities, and recognize their equal right to live their lives free of human control and manipulation. That’s why I’m here in New York City, where the world is paying attention!”

Philly Stallone raps for 2,500 people at the rally before the NYC Animal Rights March

Simultaneous marches took place in Los Angeles, Miami, Houston, Romania and London, which attracted over 5,000 participants:

Organizers of an animal rights march in Israel scheduled on September 9th expect 30,000 participants.


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